Timi Hayek’s boutique in Monot is a breath of fresh air. In a relaxed ambiance of wood and light colors the designer is meticulously at work on her pastel shaded new collection.
Under Timi’s slender and expert fingers, textures, fabrics and landscapes that inspire her, become a light toned, casual chic wardrobe. The clothes are airy in soft fabrics such as velvet, linen or silk with details of tulle and embroidery. From design, to selecting fabrics and then sewing the clothes as well operating the store, the designer does everything herself. Her studio is located upstairs in the same space as her shop. She spends most of her time on her sewing machine fine-tuning her upcoming summer collection; pleated dresses and skirt ensembles in hues of pink and beige. Timi is also an illustrator and prints her sketches on her dresses and scarves adding a touch of art to her beautiful outfits.
The designer grew up between Lebanon and Canada. Fond of drawing and fashion, she went on to study Fashion Prints at Central Saint Martins in London, and pursued internships in the studios of prestigious names such as Louis Vuitton, Alexander McQueen and Jean-Charles de Castelbajac. The onset of her label came through her participation with Starch. The foundation selects top-notch emerging talents every year and offers them an opportunity to display their collection in their Saifi store, along with guidance on the ropes of the fashion industry. Timi’s portfolio was chosen, which gave her a unique hand on experience and visibility for her brand. The designer then took the leap to open her own boutique and step-by-step is now building a promising fashion brand.
A couple of questions to Timi:
What is your favorite spot in Beirut?
Aside from the balcony at home, my favorite spot is Horsh Beirut. It is an amazing place. I have been there recently, it opens every Saturday, and was pleasantly surprised. It is quiet, there is no litter, no smell of garbage, it actually smells like mountains.
Any fashion tips you would like to share?
I think people should wear whatever they want, no wrongs or rights. From personal experience maybe only buy black underwear; other colours can turn grey in the wash!
Timi Hayek Boutique
Monot Street, Hayek Building
: +961 71 792586
Price: ★ ★ ☆ ☆ ☆